L'Oréal Paris Keratin Straight 72H Shampoo is designed to deliver smooth, straight hair that lasts up to 72 hours. This 175ml bottle contains a keratin-infused formula that effectively tames frizz and provides long-lasting sleekness. The shampoo gently cleanses your hair while nourishing it, leaving it soft, shiny, and manageable. It also offers protection against humidity, helping to maintain your straight style throughout the day. Ideal for those seeking a salon-quality straight look in a convenient size.